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Client: Mizkan — Branston, OSU, Sarson’s.

Year: 2014 – Present

Services: Shopper Marketing, PR & Influencer Packaging,
3D Renders, Typeface Design, Merchandising & more.

Collaborating with Britain’s most loved iconic condiment brands, the Lion team have continually supported the Marketing teams at Mizkan to elevate their presence in the FMCG sector. 

For Branston, Sarson’s and OSU, Lion’s strategic design enhances brand communication, leaving a lasting impact in the FMCG sector.

Design-Centric Shopper Marketing

Lion Creative’s proficiency in shopper marketing transcends conventional boundaries, placing design at the forefront of brand communication. When collaborating with consumer brands like Branston, Sarson’s and OSU, Lion Creative has adeptly translated their briefs into captivating visuals; from packaging and signage to digital platforms and experiential activations taking the brands vision and target messaging by amplifying it to ensure that the brands visuals identity remains relevant and resonant to consumers.

 

Influencer & PR Boxes

Lion Creative have been instrumental recently in curating impactful influencer and PR boxes for Sarsons. By working in conjunction with marketing and community teams at Mizkan, Lion have orchestrated striking designs to enhance the brand’s activation that generates buzz and excitement around PR engagement. Our eye-catching packaging design ensures that each influencer and PR box delivers a memorable brand experience, amplifying reach and engagement across diverse consumer segments. 

 

Crafting the Iconic Branston Font

Lion’s partnership with Branston stands as a testament to our creative ingenuity. We played a pivotal role in crafting the famous Branston font, a distinctive visual element that embodies the brand’s identity and heritage. Through meticulous attention ton detail and a deep understanding of Branston’s values, the Lion Creative team successfully enhanced a font that not only captures the essence of the brand but also resonates with consumers on a visceral level, reinforcing brand recognition and loyalty. 

 

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Sarson’s Fish & Chip Food Service Van

Lion Creative partnered with Sarsons to design artwork for their foodservice vans, enhancing their brand presence on the move. Collaborating closely, we crafted visually compelling designs that captured Sarsons’ essence. Facilitating seamless coordination, we ensured the accurate application of vinyl graphics on the vans. The result? A fleet of eye-catching vans that reinforced Sarsons’ reputation for quality and tradition, leaving a lasting impression wherever they went.

 

Lion Creative has become an essential extension of
Mizkan’s brands.

After an outstanding 10 years working with the team at Mizkan, we are proud to support them and the ever-evolving world of shopper marketing, brand design and recognition that falls across Britain’s most loved condiment brand. We look forward to future projects and getting to know the wider teams and additional brands that fall under the Mizkan parent company. 

Unlock your brand’s full potential with Lion Creative today!

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Since 1980

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