Signature Flatbreads needed our help with preparing packaging design for their new Deli Kitchen Folded Flatbread range. After carrying out in-depth market research, we created a look and feel that would stand out on shelf against competitors.
The combination of bright colours and mouth watering food photography made this range an instant success in Waitrose, and resulted in Lion developing a number of other NPD ranges...
...These included Plain Skinni Wraps! Lion managed the packaging design process from initial concepts, through to the management of consumer research panels, pack mockups, photography and final artwork release.
In addition to this, we have also worked to develop and launch many more NPD ranges for Signature across both Deli Kitchen and Planet Deli inclusive of their recent award winning Sliced Focaccia pack.
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